Defining Your Vision as a Farmer or Value-Added Producer

In this foundation level course, students will learn and master startup essentials: idea generation, market analysis, and competitive advantage. Dive into market sizing, industry risks, strategy, and planning for success.

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What you'll learn:

Comprehensive startup tools for a confident business plan.

Agricultural startups registered in December, 2023
The U.S. Cencus Bureau

The Business Model Canvas

Transform concepts into profitable outcomes. Utilizing nine components, like customer segments, value propositions, and revenue streams, participants will practice planning, adjusting, and expressing business ideas effectively.

The Five Forces

Participate in hands-on activities to evaluate your company's industry risks. Craft your target market, employ Porter's Five Forces Model for analysis, and use precise data to express your competitive edge.

Course Lessons

Course Breakdown